Post by account_disabled on Dec 12, 2023 3:14:10 GMT
The basic concept of P marketing remains unchanged and continues to underpin marketing strategies around the world. As you can see, some ideas are strong enough to stand the test of time. P marketing elements Let's look at the components of P marketing. Product When we think about a product, we often focus on its physical features and advantages. It is also worth considering what specific benefits are associated with purchasing the offered product or service.
It's best to consider both practical and emotional benefits. For example A roomy bag with numerous compartments is a way to have all the little things with you. The design of the bag and handmade decorations will make its owner feel photo retouching unique and luxurious. Price Price is not only a reflection of costs and margins. Have you ever wondered why some brands charge higher prices even though they offer a product similar to the competition? And interestingly, they report higher sales? How do you approach the issue of valuation.
Do you treat it as a communication tool with your client? Remember that a good price does not necessarily mean the lowest price - some consumers prefer to pay more but have a product that will last for years. It's worth telling your audience why the cashmere scarves you sell are more expensive than the polyester scarves available from your competitors. Place of salesquare What matters is where your product is available. Are you focusing on e-commerce , a stationary store, or maybe you use both of these channels? Do you run you an office? Each of these places presents different challenges and benefits.
It's best to consider both practical and emotional benefits. For example A roomy bag with numerous compartments is a way to have all the little things with you. The design of the bag and handmade decorations will make its owner feel photo retouching unique and luxurious. Price Price is not only a reflection of costs and margins. Have you ever wondered why some brands charge higher prices even though they offer a product similar to the competition? And interestingly, they report higher sales? How do you approach the issue of valuation.
Do you treat it as a communication tool with your client? Remember that a good price does not necessarily mean the lowest price - some consumers prefer to pay more but have a product that will last for years. It's worth telling your audience why the cashmere scarves you sell are more expensive than the polyester scarves available from your competitors. Place of salesquare What matters is where your product is available. Are you focusing on e-commerce , a stationary store, or maybe you use both of these channels? Do you run you an office? Each of these places presents different challenges and benefits.